How to Create a Core Marketing Message

Apr 19, 2019

What, exactly, is your core marketing message? It’s the message you want to get across to your potential customers. It’s the thing that will convince potential customers that you ha...

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Top 10 Best Marketing Tips

Apr 19, 2019

10. Know Why People Buy When you sell a product it’s not only important to know who bought it, but also why they bought. Why they were motivated to buy your product over your competitor&r...

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Including Sales in the Marketing Process

Apr 19, 2019

Even in the best organizations the sales and marketing departments often work in parallel, though separate tracks. And, in most companies the sales and marketing departments actually work agains...

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Marketing Research Process

Apr 19, 2019

A 5 Step Marketing Research Process Step 1. Defining Your Target If you are considering conducting marketing research, chances are you have already identified a problem and an ensuing informat...

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10 Tweetable Quotes for Motivation

Apr 08, 2019

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Feb 24, 2019

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

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5 Fail-Proof Ideas for Your Business Instagram

Feb 02, 2019

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

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6 Things You're Missing out on by Not Using Promotional Products

Oct 26, 2018

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

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Graphic Design Terms Everyone Should Know

Sep 21, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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Branding 101: Let’s Talk Logos

Jul 18, 2018

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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