Proven superior effectiveness against MRSA, Staph, Norovirus and C-Diff at 3 times the kill rate of alcohol based sanitizers..

This is not your typical hand sanitizer. Aloe Up has new technology that is far superior not only to Alcohol Based Sanitizers but to other Alcohol Free Sanitizers that use BZK as the kill agent. Our inert ingredients and blending processes open up the cell walls of germs and enable the BZK to go in easily and kill these cells. Aloe Up also stays on the hands and keeps on working for up to 30 minutes after application. Alcohol based sanitizers evaporate after 5 seconds and stop working leaving your skin open for contamination right away.

Not only is our product better for your skin, it has proven superior effectiveness against MRSA, Staph, Norovirus and C-Diff at 3 times the kill rate of alcohol based sanitizers and is backed up by extensive testing. This item is also NSF-E3 approved for Food Service which means that you can apply the product and immediately prepare or serve food. Aloe Up Alcohol Free Foam Sanitizer will last longer, protect more effectively, give you 3 times more applications than a gel without the negative side effects associated with alcohol based products.

• Alcohol free and will not dry out the skin
• Protects for 30 minutes after application
  (Alcohol based stops working after 10 seconds)
• Unprecedented efficacy with a 99.999% kill rate on Staph
  (3 times more effective than alcohol based hand sanitizers
• NSF-E3 approved (For food service and preparation)
• 125 applications compared to 39 for gel products (2 oz. container)
• Non irritating, Non flammable, Biodegradable
• Will not leave gel agents on the hands that can harbor bacteria
• Moisturizes while it protects
• Available in Aloe Brand or Custom (100 pc. minimum)
• Tested and FDA compliant

Size 1.7oz - Suggested Retail Price: $6.99

Your Price:
100 for $3.50 each, 250 for $3.45 each, 500 for $3.30 each, or 1000 for $3.15 each!

1 time art charge $83.00 - 4 color process label - 3-7 day lead time from art approval.

Call Ad Trends Advertising, Inc. Today 816.228.1123!

Labels: deals, products

A 5 Step Marketing Research Process

Step 1. Defining Your Target
If you are considering conducting marketing research, chances are you have already identified a problem and an ensuing informational need. In marketing research process, this is always the first one. Your target or issue will likely be recognized by one or more levels of management. Sometimes, further definition of the problem or issue is needed, and for that there are several tools you can use. The target market with specific demographics should be the main focus with clearly defined objectives for research.

Step 2. Developing Your Approach
Your approach should consist of an honest assessment of your team’s market research skills, establishing a budget, understanding your environment and its influencing factors, developing an analysis model, and formulating hypotheses. Based upon a well-defined approach, a framework for the designing your marketing research program should be apparent.

This step is the most encompassing of all steps in marketing research, requiring the greatest amount of thought, time and expertise - and is the point at which the less experienced will obtain assistance from an internal/external market research experts. Since the intelligence eventually gained from the research is so closely related to the selected research design, this step most vulnerable to the typical research errors. Research design includes incorporating knowledge from secondary information analysis, qualitative research, methodology selection, question measurement & scale selection, questionnaire design, sample design & size, and determining data analysis to be used.

Step 3: Data Collection
This is the point at which the finalized questionnaire (survey instrument) is used in gathering information among the chosen sample segments. There are a variety of data collection methodologies to consider, but it should be fairly straight forward based on your marketing and information needed.

Step 4: Data Analysis
All analysis that can be performed, from complex to simple, depends on how the questionnaire was constructed. Less complex analysis on smaller data sets can be handled with any of a number of office suite tools. More complex data analysis may require a trained marketing professional or mathematician.

Step 5: Presentation
All business critical information and knowledge that comes from your market research investment are limited by how they are presented to decision makers. There are as many reporting styles as there are research reports, but usually simple graphs, charts, or PowerPoint presentations can get the point across. The key is to not bombard management with numbers, but rather explain the insight gained from the research and the recommended changes in marketing strategies.

Contact us if you’d like to explore the marketing research process for your company in more detail.

Labels: marketing

Your company's Internet marketing strategy should consider two time frames and several key components when creating your marketing plan. There are short-term strategies and there are long-term stategies for Internet marketing.

Short-term Internet marketing strategy - Produces instant results, but they may be more expensive or difficult to maintain for years at a time. These strategies are also considered short-term because if you stop doing them, you usually lose the results quickly. They include:

• Pay-Per-Click Advertising
• Email Marketing
• Link or Banner Exchanges
• Promotions & Contests
• Posting links in Forums or Chat rooms

Long-term Internet marketing stategy - Takes longer to produce results, but often will continue to grow and be effective long after the activity stops. These Internet marketing stragies may take months or years to be truely effective, but once they do, they are much more powerful and often free to maintain. They include:

• Search Engine Optimization & Marketing
• Online Social Networking & Bookmarking
• Blogging & Article Marketing
• Opt-In Email & News Feeds
• Link Building Campaigns

You may notice that link strategies are in both lists. Link exchanges trade links between both websites and they other person will usually take it down if you do, and the reward is not as great. With Link Building, you create attractive content and encourage one-way links to yoursite that will remain on the web forever. They are much more powerful to the search engines when they are one-way links too!

By creating and implementing a balanced Internet marketing strategy, using both short-term and long-term strategies, you will drive a steady stream of targeted traffic to your web site.

Here are 10 Internet Marketing Strategies that will help you busines grow online:

1. Start with an effective web design and development strategy for updates.
2. Practice good search optimization techniques for all pages of the site.
3. Learn to use email marketing effectively for existing customers and prospects.
4. Dominate your marketing niche and specific keywords first, then expand.
5. Request website analysis from an Internet marketing professional at least quarterly.
6. Blog and interact with your visitors.
7. Create and build relationship in online social networks.
8. Publish articles and get listed and linked in news stories on the web.
9. Facilitate and run contests and giveaways via your web site.
10. Use pay-per-click advertising as a last resort to increase traffic.

Labels: marketing, websites

Business printing can a wide variety of shapes, sizes and quantities. Almost every business requires some kind of printing from business cards and marketing materials, to banners, yards signs, and window graphics. Making sure your company looks professional in all of its printing is an important key to success. Would you want your doctor or mechanic to hand you a free business card with the Vista Print logo on the back? How successful and trustworthy would they appear?

Ad Trends Advertising, Inc. is the perfect partner for all of your business printing services. We specialize in affordable, high quality printing and offer a wide range of products. We are constantly adding new printing services, and offer many that aren't currently listed online. If you are interested in printing services not shown here, or have any other questions, please feel free to contact us.

Business printing services include:

• Business Cards
• Letterhead
• Postcards
• Presentation Folders
• Tri-Fold Brochures
• Flyers

Business printing services also include these large format products:

• Standard Vinyl Banners
• Business Signs
• Posters
• Point of Purchase Displays
• Parking Signs
• Yard Signs
• Pop Up Banner Stand
• Trade Show Displays
• Vehicle Magnets

Labels: printing

Offer is only available while supplies last. This is one time special purchase of 10,000 schedules, get your share today! Schedules must be ordered in increments of 100.

Labels: deals, products

Clothing that reveals too much cleavage, your back, your chest, your feet, your stomach or your underwear is not appropriate for a place of business, even in a business casual setting.

Clothing that has the company logo is encouraged. That's where custom embroidered and screen printed corporate apparel comes in. It is much easier to implement a dress code if the clothes are provided by the company or at least uniform across all employees. It will boost moral, avoid conflicts, and most importantly create the image, brand and message that you want your company to display.

Labels: apparel

Ad Trends Advertising, Inc. creates custom promotional products for every occasion. Whether you need something for a trade show, referral reward, client gift, employee incentive, or marketing program, we can get you the perfect product at an affordable price. We have access to over 500,000 promotional products that can be imprinted with your company logo or message. Best of all, we have been in the promotional product industry for over 18 years, and we know where to find the best product for the best price.

Custom promotional products can be some of the most effective advertising available. Depending on thier lifespan, the cost per exposure can be hundredths of a penny. They are affordable and offer a repetitive reminder of your company to an ever-growing audience. As the quality and usefulness of promotional products continues to improve, what was once an afterthought is now the centerpiece of an important message or marketing program.
Promotional Products are great “In Your Face” marketing tools when delivered and positioned creatively. They are also a great medium to drive traffic to your website. Ad Trends Advertising, Inc. can show you how Promotional Products help put your company’s name in front of your target market.

• Corporate business gifts
• Tradeshow giveaways
• Employee incentive programs
• Brand Name Corporate apparel
• Ideas for special event promotions

Contact us with information regarding your event or your marketing plan and we will research creative ideas just for your company. We offer extremely competitive pricing by leveraging our production volume with the production source that best fits your needs. We can make recommendations on size, types, and suggest order quantities which make your job run more efficiently and lowers your printing costs.

Here is a short list of some of our best promotional products:

• 3-Imprint Koozies - about $0.59 each
• Stadium Cups - about $0.59 each
• Bottled Water - about $18.99 per case
• Car Coasters - about $1.59 each
• Die Cut Handle Plastic Bags - about $0.99 each
• Lip Balm - about $1.65 each
• Password Books - about $2.65 each
• Logoed Packing Tape - about $2.25 per roll
• The Quasar Pen - about $0.59 each
• Polyester Lanyards - about $1.49 each

Labels: adtrends, products

You should know by now...

There is no such thing as a FREE LUNCH,
or FREE WEBSITES!

I think there are more preditor companies and scam artists on the Internet than the average business, simply because people don't understand the web and what it takes to be successful. It can be like walking into the car mechanic and having no idea what is wrong with your car... You pretty much have to take their word for it!

There is a better way! Why don't you start thinking about websites like you do your car?

• Invest in a high quality website that will last longer than your payments.
  
• Hosting your site on a reliable server like Godaddy is your insurance against disaster.
  
• Schedule your website for regular maintence and tune-ups.
  
• Rotate your content to keep it fresh, and rolling straight towards your goals.
  
• Hire a search engine marketer to detail your website and inspect every corner.
  
• Seek a second opionion from a trained professional when work needs to be done.
  
• Internet Marketing is the fuel that keeps your website moving.
  
• Drive safe. Trying to speed your way to the top of the search engines and taking shortcuts will only get you busted by the Google police, and no one wants to be penalized or have your site sent to the clink...

Here's the best part...

Cars are generally a bad investment that lose money and value over there lifetime. Websites can turn a profit and become worth more than your current business!

If you have any questions about those phone calls and emails from the yellow pages, local directories, pay-per-click guys, and SEO cheaters, give me a call and I will help you sort through the scams and point you in the right direction.

Not everyone can afford to invest in $30,000 website design and Internet marketing, and that is why we have developed some affordable small business solutions. Our complete web design starts at $2,009, and Internet marketing is about $1,000 per year. Sometimes, I can even point you in the direction of the best free tools and economical solutions available for you budget.

Email me anytime with your website and Internet marketing questions, and I will shoot you back and answer as soon as I can. You can always call too and talk with me or a Marketing Executive here.

Michael Montague
Internet Marketing Director
michael@adtrendsinc.com

Labels: websites

Ad Trends Advertising, Inc. is a full-service marketing company dedicated to helping you grow your business. We get to know our clients and their businesses to develop custom marketing services. We have the resources to provide your company a true marketing solution which will help you achieve your goals for growth in 2009.

These marketing services will generate a significant return on your marketing investment:

• Marketing Calendars
• Website Development
• Promotional Products
• Corporate Apparel
• Business Printing

Our goal is to maximize your marketing budget by saving you time and money while executing creative, professional and effective promotions.

Here are the top 5 reasons why companies use our marketing services:

Labels: marketing

Overseas Stocking Cap Special!

Call Ad Trends Advertising, Inc. today for more details. Think ahead 60-90 days and save THOUSANDS!

816.228.1123

Labels: apparel, deals

Ad Trends Advertising, Inc. is proud to announce we have partnered with the Blue Springs Chamber to help create a buy local campaign for the Blue Springs area!

We are currently developing the logo and website, and heading up the Marketing Committee. If you are interested in joining the Buy Local Task Force, or just having your business be a part of the Buy Blue Springs campaign, please email: Jeff@AdTrendsInc.com

For more information, look here or on the Blue Springs Chamber of Commerce Website: www.bluespringschamber.com

Labels: adtrends, marketing

In 2008, only 15% of businesses had an Internet Marketing Plan! In the past, it was the web designer's sole responsibility to enter the right keywords to market your website. Now it is a company-wide effort to write press releases, articles, email blasts, blogs and tweets. Internet Marketing is about providing the advice, direction and tools necessary to help your company take advantage of the online marketplace. What A GOOD Internet Marketer Can Do For You: Create RSS feeds for the dissemination and syndication of news. Submit your articles to high-value republishing sites. Update the meta-tag keyword information and copy where appropriate to target specific key phrases. Create a presence in the Facebook community. Set up a Twitter account to post weekly news as well as breaking news. Develop an on-site blog with regular updates, and link the headline from the home page so the search engines see more new content. Submit your site and content to blogs related to your industry. Manage a Pay-Per-Click advertising campaign. When it makes sense, post regular podcasts, including YouTube videos. What A BAD Internet Marketer Will Promise You: Guaranteed ranking on the first page in search engine results. Submission to THOUSANDS of search engines and directories. A lot of FREE links to your site to boost traffic. Instant results in organic search listings. You don't have to do anything but pay a monthly fee. You have to use Pay-Per-Click advertising to reach top placement. Changing a few keywords will dramatically boost your ranking. Internet Marketers can set up the blog, profiles, and other gadgets, but only you can provide the information and personal interaction necessary to make these tools generate revenue! We can make Internet marketing easier by creating an open line of communication where you become more educated on Internet Marketing and we become more educated on your products and services. Working together this process becomes easier and more effective. Call us today and beat 85% of your competition with an Internet Marketing plan! LinkedIn Twitter Facebook MySpace Plaxo If you need help with Internet Marketing, call Ad Trends Advertising, Inc. - 816.228.1123

Labels: marketing, websites

5. The 7 Habits of Highly Effective People: Powerful Lessons in Personal Changeby Stephen R. Covey 1989

Having developed the concept of this groundbreaking, long-term bestseller by studying literature going back more than 200 years, Covey bases his approach on relatively immutable personal human values. Unlike many a self-improvement author, however, he doesn’t promise a quick fix; rather, he calls for a paradigm shift—a revolutionary change in one’s perceptions and interpretations of how the world works. And with different thinking comes different actions that will profoundly affect one’s productivity and effectiveness.

Be proactive. Begin with an end in mind. Put first things first. Think win/win. Seek first to understand. Synergize. Renewal. With penetrating insights and cogent anecdotes, Covey presents a highly structured, holistically integrated methodology for creating balance, and hence success, in one’s personal and professional lives. Click here for more information on The 7 Habits of Highly Effective People

4. The One-Minute Manager by Kenneth H. Blanchard and Spencer Johnson 1981

Millions of managers in Fortune 500 companies and small businesses around the globe have followed the timeless principles of this first mega-bestselling business book, presented as a parable. Concisely elegant, this narrative reveals three practical management secrets: One-Minute Goals, One-Minute Praisings, and One-Minute Reprimands—a concept that has spawned numerous “One-Minute” titles, for endeavors from parenting to golfing.

Blanchard and Johnson ground their ideas in studies in medicine and the behavioral sciences to explain why the one-minute techniques work with so many people, in so many environments. Click here for more information on The One-Minute Manager

3. How to Win Friends & Influence Peopleby Dale Carnegie 1937

Having sold more than 15 million copies, this seminal self-improvement book continues to guide managers in the universal challenge of face-to-face communication.
A master of human nature, Carnegie advises that “[w]hen dealing with people, remember you are not dealing with creatures of logic, but with creatures of emotion, creatures bristling with prejudice, and motivated by pride and vanity.” He argues that success is only 15% professional knowledge; the remaining 85% is “the ability to express ideas, to assume leadership, and to arouse enthusiasm among people.”
Click here for more information on How to Win Friends & Influence People

2. The Innovator’s Dilemma: When New Technologies Cause Great Firms to Failby Clayton M. Christensen 1997

Examining a variety of leading well-managed companies that have failed to capitalize on innovative technologies, Christensen explains, with striking clarity and style, how to manage breakthrough products successfully when customers may not be ready for them.
His argument that overdependence on customer needs, or on the most profitable products, can damage a company’s success challenges the marketing and customer service books that put customer focus at the top of the corporate agenda. Considered a paradigmatic marketing visionary, Christensen highlights the problems inherent in what appears to be sound decision making, and rigorously demonstrates that companies will fall behind if they fail to adapt or adopt new technologies that will meet customers’ unstated or future needs.

Illustrating his points with anecdotes of historical figures, business leaders, and ordinary folks, Carnegie instructs the reader in how to change people, how to win them over to your way of thinking, without causing offense or resentment, and without making them feel manipulated. He teaches these skills through the underlying principle that people want to feel important and appreciated. Carnegie was the first to create a flourishing, credible, long-term business out of his ideas. Click here for more information on The Innovator’s Dilemma

1. In Search of Excellence: Lessons from America’s Best-Run Companiesby Thomas J. Peters and Robert H. Waterman, Jr. 1982

Highly influential when global competition, largely from Japan, had brought Western business to a low, this quintessential business book describes eight enduring management principles that made the forty-three companies surveyed “excellent.” The authors focus exclusively on big companies, namely big manufacturers, but ironically condemn the excesses of modern management practice and advocate a return to simpler virtues. They have since come to feel that their ideas are better embodied in smaller companies.

Through lively case studies, this very readable classic forces a look at the fundamentals, at “first principles” that give a company its soul: Attention to customers, an abiding concern for people (productivity through people), the celebration of trial and error. A driving force in the subsequent deluge of business books, this trailblazer established customer service as a key form of differentiation and advantage, and launched the author-as-consultant/speaker/celebrity phenomenon. Click here for more information on In Search of Excellence

Sources: Perseus Publishing’s The Best Business Books Ever: The 100 Most Influential Management Books You’ll Never Have Time to Read, Forbes, Business Week, U.S. News & World Report, a variety of lists located around the Web, and our own subjective reading experiences. From: http://www.businesspundit.com/25-best-business-books-ever/

Labels: marketing

GROCERY TOTE:
Recyclable, Non Woven Polypropylene

Bag Size: 12” W x 13”H x full 8” gusset
Features: 18" Wrap around carry straps. Fabric - 90GMS. Hard plastic bottom insert. Tear resistant - Water repellent. All seams reinforced.
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Imprint Location: Front
Printing method: 1 color silkscreen

Starting Under $2.00!
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Insulated Green Grocery Tote:

Production Time: 5 Working Days
Size: 11-1/2"W x 15-1/2"H x 9-1/2" Gusset
Imprint: 5"W x 7"H
Color: Lime Green

Starting Under $4.00 Each!
Call for details 816.228.1123.

Labels: deals, products

A custom light switch is a great idea for schools, large corporations, and energy saving companies. There are so many applications for this product. What makes it special is the longevity of the product, once installed the switch plate could be there for years.

It could be used for a district wide promotion for a reading program imprinted with “I Learned to Read at Franklin Smith Elementary School.” It could be used an energy savings program at a large facility or as a promotion, imprinted with, "Be Green To Save Green."

For individual school promotions or sports fundraisers, the product with a full color imprint is prices as low as $1.69 at 1,000, the one color glow in the dark version is as low as $1.00 at 1,000. A school could easily sell the glow in the dark model for $2 each and make a $1,000 or better yet sell them 2 for $5 and make even more.

Northwest Missouri State University used our custom light switchplate in the dorm rooms of the university.

During summer break the plates were installed in every room to remind students "Please Turn Off" when not using. A simple message for them to help conserve energy and reduce their "carbon paw print".

The university linked the idea to the product, made from 100% Biodegradable recycled plastic to conserving energy & being environmentally friendly.

With the increasing cost of energy, this is an effective way to remind students that they are paying the bill for wasted energy through their tuition.

WHAT A NEAT IDEA!!
Give us a call to learn more...
816.228.1123

Labels: marketing, products

Companies are starting to wake up to value of social networks. They are realizing that the web offers an amazing opportunity to manage your reputation and provide personal customer service.

When C.C. Chapman noticed a blemish in his high-definition television's reception during the NBA playoffs recently, he blasted a quick gripe about Comcast into the online ether, using the social network Twitter. Minutes later, a Twitter user named ComcastCares responded, and within 24 hours, a technician was at Chapman's house in Milford to fix the problem.

"I was so floored," said Chapman, who runs a digital marketing agency and advises companies to do what he experienced with Comcast - listen to what customers are saying about them online and respond. "When it actually happened to me, it blew me away," he said.

Chapman's experience is one example of the ways customer service is changing in an age when a single disgruntled consumer with a broadband connection can ignite a crisis. It also shows the potential of the Internet to turn miffed customers into fans in a more organic way than an advertising campaign. Chapman, for example, made a podcast about his visit from Comcast.

Comcast is not the only one. Google, Southwest Airlines, Dell and many other companies have started to monitor how their brands are perceived online, by tracking blogs and social networks to find where people are talking about a company.

With powerful and comprehensive search engines and tools like Google Alerts, it is not hard to find out who is writing about your company online. Taking a proactive approach and responding to these posts is simple good business. The best part might be that these tasks are best performed by younger workers who are cheap, yet more knowledgeable about these social networks.

If you need help managing your online reputation,
call Ad Trends Advertising today! 816.228.1123

Labels: marketing, websites

There are two bills, one in the House and one in the Senate right now, that would require manufacturers of covered drugs, devices or medical supplies to disclose payments made to a physician, a physician medical practice or a physician group practice. The physicians are referred to as "covered recipients."

It requires disclosure of payment or other "transfer of value," which includes, subject to certain exclusions specified in the law, any compensation, gift, honorarium, speaking fee, consulting fee, travel, services, dividend, profit distribution, stock or stock option grant, or ownership or investment interest. Promotional products are included under this definition.

The reality is that if every item must be reported, many companies will choose to give nothing of value rather than report on each item. Also, it will become more likely that these laws will spread to other industries. We cannot allow that to happen.

• Go to http://www.ppailaw.org now.
• Follow the prompts to e-mail your elected officials.
• Do this again every Thursday. (If you click the button that says “remember me” you can send an e-mail with only three key strokes!)

Thank you!

Labels: products

A good Referral Marketing Plan has 5 key ingredients: Target Market, Core Message, Follow Up, Trust Trial, and a Reward. Without a clear plan, you will continue you get whatever random referrals you are getting now. So take a second and map out a plan right now...

Target Market:

Before you start asking for referrals, you need to know who your ideal client is and be able to communicate that quickly to your clients and network. Start by writing down a short two sentence description of your target marketing. Then, tell everyone you know about it. It is like putting up a big "WANTED" poster for all your clients, contacts, friends and family. With a good description of who you are looking for, they will easily be able to identify your ideal client and refer them to you.

Core Message:

Now that you have found these ideal clients, what do you want to tell them? This should be a very quick simple description of what is in it for them. How would they profit from your services? You don't need to list all your products and services, just your core mission statement or 20 second commercial. It should be short enough that your network of referrers can remember it, or it can be placed on the back of business card. You want your network to be able to tell these targets what you do in a powerful way, but not sales pitchy or intrusively.

Follow Up:

Most people are not going to stop what they are doing and call you on the spot, so a follow up plan is crucial to converting these introductions into clients. Ask your network to get you a phone number, email or some way of contacting the people that can use your services. You should also make sure everyone in your network has about 5 of your business cards or marketing pieces on them. They should know that they are expected to give the prospect one of your cards, and ask for one of theirs. Do you want them to set up a mutual meeting? Do you want them to bring the prospect into your location? What is the ideal next step for business? Make sure it is taken.

Trust Trial:

The trust trial is a pretty simple concept. People don't trust people they don't know. People hate to fail, look silly, and do things that are uncomfortable. After the initial contact, you need to make sure that it is as easy as possible for the prospect to start using your services. You can only do what works for your business model. Think about what you can do to make it easier to get prospects using your products or services. Can you do a free trail? Can you do a low introductory rate? Can you do a money-back guarantee? Can you do a coupon or free sample?

Most people think of these things without the psychology behind it. Sure some people just want a deal, but others are worried about risking their hard earned money on something they don't know yet. Your "Trust Trial" doesn't have to discount or cheapen your product, just provide an easy way for people to get started. Providing your best service and keeping them as clients is your job, and why you are still in business.

Reward:

The reward is for the people in your network who gave you the referral. Think about the "WANTED" poster again. There is always a reward for finding the person, and the higher the reward, the more people willing to look for them. The same goes for referral plans. Again, this should be based on what you can afford in your business model. If you sell Girl Scout cookies, you can't give away a car. If you sell $100,000 pieces of medical equipment, a thank you card is probably not enough. Make it just painful enough for you that you feel a little uncomfortable. A new client is extremely valuable over their lifetime with you. If you don't care about giving away the reward, most likely, the receiver will not care about getting it.

You should also be aware that some of your referrers will be clients and others will not. A gift card or free service works well for customers, but not for business contacts who don't use your services. Make sure you have a reward that will be useful and appreciated by the person receiving it. The referrer will be more likely to refer you again, and speak even more highly of you.

Conclusion:

Think about the possibilities one more time... If every one of your clients, friends, family, and business contacts had 5 of your cards to pass out to qualified people they meet, you could end up with THOUSANDS of new prospects and clients.

For the plan to be successful, you must clearly give everyone you know specific instructions for how to refer people to you. Let them know that referrals are a part of regular business practices with you and they are expected. Make sure they can articulate your target, message and trust trial. You can even rehearse it with them. If they don't know what to do or what is expected, you WILL continue to get whatever random referrals you get now...

Call Ad Trends Advertising, Inc. today for help with your Referral Marketing Plan. We offer as little or as much assistance as needed to help your business grow.

Start with a FREE 1-Hour Marketing Consultation. Call: 816.228.1123

Labels: marketing

Hot Summer Deals From Cutter & Buck

Over 15 different styles on sale now!This is a summer close out sales, so pricing is only good while supplies last...

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Embroidered with your company logo this apparel will give your company the professional look you want at the price you can afford! Call us now and get a quote for your staff today!

Labels: apparel, deals